Also in this folder: Visual Build Guide (photos + copy bars) Page Preview (how it'll look) Copy File (paste-ready text)

Energy Efficiency Build Guide — Integra Pool Covers

Page: Energy Efficiency (/why-integra/energy-efficiency/)
Staging: integrapoo1stg.wpenginepowered.com
Template: Avada Full Width (no sidebar)


IMAGES IN THIS FOLDER

Filename Dimensions Size Section Alt Text
energy-hero.webp 1200x800 87KB Savings Section (Section 4) Energy efficient automatic pool cover — reduce pool heating costs and evaporation
pool-covered-lifestyle.webp 1200x800 161KB Savings Section (Section 4) Integra automatic pool cover closed over residential pool — reducing evaporation by up to 90%
maintenance-savings.webp 800x600 126KB Savings Section (Section 4) Lower pool maintenance costs with an Integra automatic pool cover

WILL'S LAYOUT CLASSES (USE THESE FIRST)

Will Roberts set up CSS classes on the staging site that handle layout, spacing, and responsive behavior automatically. Use these instead of manual Avada builder settings wherever possible.

Layout Type How to Apply What It Does
Hero Add ID hero to the container Full-width hero with overlay, responsive height, centered content
Intro/Subheading Add class introheader Styled heading typography for section intros
Two-Column Add class two-column Split layout, image stacks above text on mobile
Mosaic Add class mosaic Text + 4-image grid, auto-cropped aspect ratios

You do NOT need to manually set: padding values, column widths, mobile breakpoints, or min-heights for sections using these classes. The CSS handles it all. Just add the class/ID, drop in your content and images.

Only set manual Avada values for: colors, background images, button styles, icon choices, and any custom sections not covered by the four classes above.

Staging reference: integrapoo1stg.wpenginepowered.com/new-layouts/ — shows all four layout types in action.


RANK MATH SEO SETTINGS

Set these in the Rank Math panel on the page editor:


SECTION-BY-SECTION BUILD INSTRUCTIONS


SECTION 1: HERO

What it looks like: Solid navy background with centered white text. No background image.

  1. Add a new Container (Section)
  2. Container Settings:
  3. Background: #003366 (solid color)
  4. Min height: 50vh (desktop), 40vh (mobile)
  5. Padding: 100px top and bottom (desktop), 60px (mobile)
  6. Content alignment: Center

  7. Inside the container, add a Column — set to 10/12 width, centered

  8. Add Text Block element:

  9. Content: <h1>Automatic Pool Cover Energy Savings: The Real Numbers</h1>
  10. Font color: #FFFFFF
  11. Font size: 44px desktop / 30px mobile
  12. Font weight: 700
  13. Text align: Center
  14. Margin bottom: 20px
  15. Animation: Fade In from Bottom, 0.3s delay

  16. Add Text Block element:

  17. Content: <p>Evaporation is the single largest source of pool energy loss. An Integra cover eliminates it — and the savings cascade from there.</p>
  18. Font color: rgba(255,255,255,0.9)
  19. Font size: 20px desktop / 16px mobile
  20. Text align: Center
  21. Max width: 800px, centered
  22. Animation: Fade In from Bottom, 0.5s delay

SECTION 2: INTRO COPY

What it looks like: White background, centered text.

  1. Add Container
  2. Background: #FFFFFF
  3. Padding: 80px top and bottom

  4. Column: 8/12 width, centered

  5. Text Block:

  6. <h2>Why Pool Covers Save More Than You Think</h2>
  7. Color: #003366
  8. Font size: 32px
  9. Text align: Center
  10. Margin bottom: 20px

  11. Text Block:

  12. Copy: Most pool owners underestimate how much energy, water, and chemicals their uncovered pool loses every day. The U.S. Department of Energy reports that evaporation accounts for 70% of total pool energy loss. An automatic pool cover is the single most effective way to reduce that loss — and the savings extend well beyond your heating bill.
  13. Color: #2D2D2D
  14. Font size: 18px
  15. Text align: Center
  16. Line height: 1.7
  17. Max width: 750px, centered

SECTION 3: FOUR-COLUMN STATS BAR

What it looks like: Navy bar with 4 large stat numbers and labels.

  1. Add Container
  2. Background: #003366
  3. Padding: 50px top and bottom

  4. 4-column row (equal widths)

  5. Each column uses inline HTML in a Text Block:

Column 1:
```html

90%
Evaporation Reduction

```

Column 2:
```html

50–70%
Heating Cost Savings

```

Column 3:
```html

35–60%
Chemical Reduction

```

Column 4:
```html

$1,000+
Annual Savings Potential

```

Mobile: Stack to 2x2 grid or single column with 30px spacing.


SECTION 4: THREE SAVINGS EXPLANATION SECTIONS

What it looks like: Three alternating image/text sections explaining each savings category.


4A: EVAPORATION REDUCTION

Layout: Image LEFT, Text RIGHT
Background: #FFFFFF

  1. Add Container
  2. Background: #FFFFFF
  3. Padding: 80px top and bottom

  4. 2-column row — 50/50

  5. Left column:

  6. Imagepool-covered-lifestyle.webp
  7. Alt: Integra automatic pool cover closed over residential pool — reducing evaporation by up to 90%
  8. Border radius: 8px
  9. Animation: Fade In from Left, 0.3s

  10. Right column:

  11. Text Block:

    • <h3>Evaporation: The Biggest Energy Thief</h3>
    • Color: #003366, font size 26px, margin bottom 16px
  12. Text Block:

    • Copy: An uncovered pool can lose up to an inch of water per week to evaporation — and with it, the heat energy you paid to put into that water. The U.S. Department of Energy estimates that a pool cover reduces evaporation by up to 95%. Even conservatively, an Integra cover eliminates 90% of evaporative loss. That means dramatically less water refilling, less re-heating, and less chemical replacement.
    • Color: #2D2D2D, font size 16px, line height 1.7

4B: HEATING COST SAVINGS

Layout: Text LEFT, Image RIGHT
Background: #F5F5F5

  1. Add Container
  2. Background: #F5F5F5
  3. Padding: 80px top and bottom

  4. 2-column row — 50/50

  5. Left column:

  6. Text Block:

    • <h3>Heating: 50–70% Cost Reduction</h3>
    • Color: #003366, font size 26px, margin bottom 16px
  7. Text Block:

    • Copy: Because evaporation is the primary source of heat loss, eliminating it has an outsized effect on your energy bill. Pool owners who heat their pools — whether with gas, electric, or heat pump — typically see a 50–70% reduction in heating costs after installing an Integra cover. In colder climates or with extended season use, the savings are even more pronounced. A heated pool without a cover is essentially heating the atmosphere.
    • Color: #2D2D2D, font size 16px, line height 1.7
  8. Right column:

  9. Imageenergy-hero.webp
  10. Alt: Energy efficient automatic pool cover — reduce pool heating costs and evaporation
  11. Border radius: 8px
  12. Animation: Fade In from Right, 0.3s

4C: CHEMICAL & MAINTENANCE SAVINGS

Layout: Image LEFT, Text RIGHT
Background: #FFFFFF

  1. Add Container
  2. Background: #FFFFFF
  3. Padding: 80px top and bottom

  4. 2-column row — 50/50

  5. Left column:

  6. Imagemaintenance-savings.webp
  7. Alt: Lower pool maintenance costs with an Integra automatic pool cover
  8. Border radius: 8px
  9. Animation: Fade In from Left, 0.3s

  10. Right column:

  11. Text Block:

    • <h3>Chemicals & Maintenance: Less of Everything</h3>
    • Color: #003366, font size 26px, margin bottom 16px
  12. Text Block:

    • Copy: When water evaporates, chlorine and other treatment chemicals go with it. An Integra cover keeps those chemicals in the pool where they belong — reducing chemical consumption by 35–60%. You'll also spend less time skimming, vacuuming, and rebalancing chemistry because debris, pollen, and rainwater don't reach the water when the cover is closed. Most pool owners report spending half the time on maintenance after installing an Integra cover.
    • Color: #2D2D2D, font size 16px, line height 1.7

SECTION 5: TOTAL OWNERSHIP MATH

What it looks like: Light gray background with centered headline and a styled breakdown table.

  1. Add Container
  2. Background: #F5F5F5
  3. Padding: 80px top and bottom

  4. Column: 8/12 width, centered

  5. Text Block:

  6. <h2>Total Cost of Ownership: The 10-Year View</h2>
  7. Color: #003366
  8. Font size: 32px
  9. Text align: Center
  10. Margin bottom: 30px

  11. Text Block (styled table):
    ```html

    Savings Category Annual Estimate 10-Year Total
    Heating cost reduction (50–70%) $500–$1,200 $5,000–$12,000
    Water savings (reduced refilling) $100–$300 $1,000–$3,000
    Chemical reduction (35–60%) $200–$500 $2,000–$5,000
    Maintenance time value $200–$400 $2,000–$4,000
    Total Estimated Savings $1,000–$2,400/yr $10,000–$24,000

```

  1. Text Block:
  2. Copy: *Estimates based on industry data and U.S. Department of Energy publications. Actual savings vary based on pool size, climate, heating method, and usage patterns.*
  3. Color: #9EA2A2
  4. Font size: 13px
  5. Font style: Italic
  6. Text align: Center
  7. Margin top: 20px

SECTION 6: FACTORS AFFECTING SAVINGS

What it looks like: White background, centered headline with 4 icon cards.

  1. Add Container
  2. Background: #FFFFFF
  3. Padding: 80px top and bottom

  4. Headline: <h2>What Affects Your Savings</h2> — color #003366, centered, margin bottom 40px

  5. 4-column row (equal widths)

  6. Each column:

Column 1 — Climate:
- Icon: fa-thermometer-half — color #003366, size 36px, centered, margin bottom 16px
- Text Block: <h4>Climate & Region</h4> — color #003366, centered
- Copy: Warmer climates with longer pool seasons see higher absolute savings. Colder climates see higher percentage savings on heating.
- Font size 14px, color #2D2D2D, centered

Column 2 — Pool Size:
- Icon: fa-water — color #003366
- Text Block: <h4>Pool Size</h4>
- Copy: Larger pools lose more water and heat to evaporation. A cover on a 20x40 pool saves significantly more than on a 12x24.

Column 3 — Heating Method:
- Icon: fa-fire — color #003366
- Text Block: <h4>Heating Method</h4>
- Copy: Gas heaters cost more per BTU than heat pumps. Pool owners with gas heating see the highest dollar savings from a cover.

Column 4 — Usage Pattern:
- Icon: fa-clock — color #003366
- Text Block: <h4>Usage Pattern</h4>
- Copy: The more hours the cover is closed, the more you save. Most pools are covered 80-90% of the time — savings accrue 24/7.

Mobile: Stack to 2x2 or 1 column.


SECTION 7: CLOSING CTA

What it looks like: Navy background, centered white text, two buttons.

  1. Add Container
  2. Background: #003366
  3. Padding: 80px top and bottom

  4. Column: 8/12 width, centered

  5. Text Block:

  6. <h2>Ready to Start Saving?</h2>
  7. Color: #FFFFFF
  8. Font size: 36px desktop / 28px mobile
  9. Text align: Center

  10. Text Block:

  11. Copy: Your local Integra dealer can estimate the energy savings for your specific pool — size, climate, heating method, and all.
  12. Color: rgba(255,255,255,0.85)
  13. Font size: 18px
  14. Text align: Center
  15. Margin bottom: 30px

  16. Button:

  17. Text: Find a Dealer
  18. Link: /for-dealers/find-a-dealer/
  19. Background: #FFFFFF
  20. Text color: #003366
  21. Size: Large
  22. Border radius: 4px
  23. Margin right: 16px

  24. Button:

  25. Text: Contact Us
  26. Link: /contact/
  27. Background: Transparent
  28. Border: 2px solid #FFFFFF
  29. Text color: #FFFFFF
  30. Size: Large
  31. Border radius: 4px

IMAGE UPLOAD CHECKLIST

File to Upload Alt Text to Enter
energy-hero.webp Energy efficient automatic pool cover — reduce pool heating costs and evaporation
pool-covered-lifestyle.webp Integra automatic pool cover closed over residential pool — reducing evaporation by up to 90%
maintenance-savings.webp Lower pool maintenance costs with an Integra automatic pool cover

STITCH DESIGN NOTES (from stitch-live/energy-efficiency-page.html)

Ideas from the Stitch HTML worth considering during build:


NOTES FOR DEV